Slate Free visibility audit

AI visibility for home brands

When they ask what fits the kitchen.

AI visibility for home and kitchen brands: the dimensions, clearances and care that decide a home shortlist, written where an answer can read them.

What home shoppers ask

The questions that build the shortlist in your category. We track the ones that matter to your catalog.

  1. What’s a good espresso machine for a small kitchen?
  2. Will it fit under my cabinets?
  3. Best linen sheets for hot sleepers?
  4. Is this dishwasher safe?
  5. Quietest machine for an open kitchen?
  6. What’s a cheaper alternative that’s just as good?

What an answer needs from your page

Six facts that decide most home answers. If your page doesn’t say them in plain text, someone else’s will.

  1. 01

    Dimensions in context

    Height with the lid open, tank fitted, door swung.

  2. 02

    Clearance

    How much room it needs around it to use it.

  3. 03

    Care

    Dishwasher, washing machine, descaling. How it’s looked after.

  4. 04

    Materials

    What touches food, skin or water.

  5. 05

    Noise and power

    Decibels and watts for anything with a motor.

  6. 06

    What’s in the box

    So nobody has to guess what’s sold separately.

Concept study

The Home Espresso

An espresso machine with a “compact design” and no height anywhere on the page.

Read the study
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